Redesign offers mobile responsiveness, personalization, and real-time data visualization
The City of Gahanna has launched a newly redesigned website to enhance the online experience for Gahanna’s residents, businesses, and visitors. The new site is a trendsetter in using web personalization, shifting away from a static department-based layout. The site has improved functionality for a powerful and visually-enhanced layout design while providing real-time visual data about the city tailored to each visitors’ needs. The current focus is responsive to users’ specific requests with fewer web clicks for easier access to Gahanna’s vast services.
Users can personalize their Gahanna experience by planning upcoming events, receiving individualized notifications on their street paving and trash pickup schedule, real-time traffic and construction alerts, and trip planning for transit usage around central Ohio. Other key features include real-time map & directions for places to go and things to do around Gahanna, as well as social media feeds to provide an interactive website that’s easier to navigate.
For over a year now, we’ve been working hard to enhance two-way communication, improve efficiency and strengthen our business attraction and retention efforts,” said Mayor Tom Kneeland, City of Gahanna. “Having a new responsive and data-driven website will not only help us in our efforts to attract visitors and prospective businesses to our city, but will allow us to provide our residents with resources, data, and information more readily about our city services.”
Redesigned by ZED Digital, a Gahanna-based business, the software, and digital marketing enterprise that specializes in responsive data-driven website design providing real-time data, search engine optimization, online lead generation and web personalization. ZED Digital has created personalized data-driven website for such agencies like The Cuyahoga County Board of Health, Northeast Ohio Regional Sewer District, COTA, the Ohio Department of Transportation among other private and public sector entities.
“As a local business as well as a resident of Gahanna, it has been an honor to create a data-driven and personalized website for my community that provides meaningful information in a visually-appealing platform,” said Sumithra Jagannath, president of ZED Digital. “This will be the first municipal website in Ohio to provide personalized content for each resident, rather than a one-size-fits-all style. This platform will make Gahanna’s website a trendsetter among Government websites.”
Prior to the redesign, the site had not been updated since 2012. The new website offers a consistent look and feel that aligns with the mission, vision, and core values of the City of Gahanna. The site will continue to build greater recognition for the city, improve search results and site rankings on Google and allow several language options for users to translate pages on the site.
For additional questions, contact City of Gahanna Public Information Manager, Níel Jurist at firstname.lastname@example.org.